About This Competition
One of India’s top b-schools is not easy to convert. But once you have converted an IIM or other top school, you join a group of super competitive, equally well matched, and dedicated bunch of peers. So how do you differentiate yourself? If you are one of these people, standing out will be even tougher for you:
1. You are a fresher & don’t have much work experience
2. You are trying to change domains and don’t have relevant experience
3. You don’t have many PORs or spikes on your CV
4. You want to get into a niche role that requires specific skills
5. You are just competing with a bunch of equally intelligent people with great profiles
So, how do you stand out? Well, if you’re into e-commerce, product management or marketing and brands, here’s an opportunity for you to do just that! Announcing InsideIIM’s E-Commerce Prodigy Challenge 2021! Registrations are open! Here’s a chance to solve a real e-commerce challenge and get evaluation and feedback from industry experts.
What’s The InsideIIM E-Commerce Prodigy Challenge 2021?
This is an exclusive program that will not only help you build your own brand and CV but also give you a flavour of marketing and growth hacking for e-commerce set up. InsideIIM is launching this challenge exclusively for you this year. And applications for the same start today!
Please see the rules section to understand the different rounds
Rules & Guidelines
Step 1: Register for the competition and fill out your details in Round 1 (Resume Upload is optional, but do share it for brownie points)
Step 2: Share details about e-commerce/marketing or related projects you may have participated in (a part of the round 1 registration process!)
Step 3: Click on the Round 2 Section in the Kampus App and download the instruction document.
Step 4: Once done, read it carefully to understand the evaluation parameters and the topics therein.
Step 5: You basically then need to create a 6 pitch deck (brownie points for well researched, data backed content!) and upload it to the Kampus App. This round is designed to help us understand your reasoning, awareness of marketing concepts as well as strategic and decision making ability.
Step 6: Once submitted, you’re done. Wait for our evaluation panel. If your solution is shortlisted, you will be informed. Meanwhile shortlisted/ winning entries will be published as articles on insideiim.com as well as the Kampus App!
Finally: Get results!
The winners will be decided on the basis of a points system given to each participant on a set of parameters as given below.
A participant can get a maximum of 50 points. Our expert panel will evaluate the participants on the following parameters and allocate points to each.
The following is the list of maximum points that a participant can get on each parameter.
1. Case study solution(Evaluated by our experts) - 25 points
2. E-commerce/marketing project previously worked on(Evaluated by our experts) - 10 points
3. Internship/Placement in an e-commerce company - 5 points
4. Prev. E-Commerce competition winner (National Winner - 5 points, National Runners Up - 4, National 2nd Runners Up - 3, Campus Finalist -2) - 5 points
5. Profile - 5 points
Editor’s Note – Since these entries will be evaluated by industry experts, we recommend you stick to short, crisp language, data-backed plans, and a well researched but insightful strategy.
Rewards & Benefits
If you are asking how being a part of the InsideIIM E-Commerce Prodigy Challenge 2021 helps you, here’s some immediate benefits:
1. You stand to earn a mentorship session with an e-commerce industry expert via Kounsel by InsideIIM + an eCertificate
2. Special Vouchers to AltUni Courses by InsideIIM
3. Get your article published on InsideIIM.com, accessible to our 3 Lakh+ Users
4. Get social media mentions as well as a special webinar feature
5. Put this achievement in your resume, LinkedIn to show off your knowledge
6. Learn what metrics e-commerce marketers pay attention to and why
7. Stand out among your peers
8. Assume the role of a mentor for your juniors and aspirants
Eligibility Criteria
This competition is open for all MBA Students from batch 2019-2021 and 2020-2022.
Timeline
Round 1: Registration
Start Date: 4th Feb, 12 PM
Closing Date: 28th Feb, 6 PM
Round 2: Solve The Case!
Start Date: 4th Feb, 12 PM
Closing Date: 28th Feb, 6 PM